Long Story Short Overview

Challenge

Design a catalog that reflects the gallery’s theme for the year’s artists and create marketing materials to promote the exhibition.

Solution

Our team developed a title and cover design that reinforced the abstract ideas of the artists featured in the catalog. The title and wordmark reflect the unpredictable nature of their work, breaking traditional design rules to take creative risks. We created a suite of marketing materials to promote the exhibition and provide wayfinding throughout the gallery.

Project Timeline: 12 Weeks

I delivered:

  • A published and printed catalogue

  • Marketing postcard for Sponsors

  • Gallery show sign

Team:

Creative Director: Sean Schumacher / Malcolm Church

Project Manager: Tabor Cote

Production: Elly O’Bannon, Tabor Cote, Connie Bisson,
Diego Garibay

Essay copy: Elly O’Bannon

Cover Design: Elly O’Bannon